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Revolutionizing Retail: The Power of Customer Personalization
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Every day we interact with brands – at work, in stores, and online. These moments inform how we feel or think about a brand and ultimately drive future decisions toward that organization. Experiences that satisfy a need, feel frictionless, and spark an emotional connection drive customer loyalty and employee engagement. Experience — not price or product — is the key differentiator. We help leaders gain insights into their customers and market forces, design innovative products and services that connect across the customer and employee journey, and implement strategies that help you keep pace with the velocity of disruption.
At Propeller, we bridge experience design with execution, offering tailored solutions to drive customer experience transformation strategies. We unlock innovation by harnessing the power of customer data and human-centered design methods, aligning people, processes, and technologies at each touchpoint along the customer and employee journey. Whether you’re looking to modernize your e-commerce platform or design a purpose-driven workplace, our team of consultants will guide you each step of the way.
Explore customer pain points, competitor offerings, and leading industry practices to differentiate your business in the market.
Imagine new futures that unlock business growth in e-commerce, omnichannel, and personalization and develop the roadmap and metrics to deliver solutions.
Build and test new products and services to confirm the market fit and connect underlying business capabilities to support the desired customer experience.
Align design teams and ways of working, digital tools, and customer data to deliver an integrated, modern customer experience at scale.
As an embedded partner, we work with you to uncover the root problems and create actionable and sustainable solutions. There’s never a one-size-fits-all approach. However, here are some common challenges we encounter and our solution-finding approach.
Your customers are having difficulty moving from online to offline when shopping for your product or service.
Your customers are leaving for your competitors that are satisfying new behaviors and preferences.
Your employees are feeling a lack of purpose and pursuing jobs elsewhere.
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